Privacy Policy

Effective Date: October 6, 2026
Last Updated: October 6, 2026

Aura Meds (“Aura Meds,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the information you provide when using our website and Services.

This Privacy Policy explains what information we may collect, how we may use it, when we may share it, and the choices you may have regarding your information.

1. Information We Collect

Depending on how you interact with our website, we may collect information such as:

Information You Provide

  • Name
  • Email address
  • Phone number
  • Mailing or billing address
  • Appointment or inquiry information
  • Information submitted through website forms
  • Communications you send to us
  • Other information you voluntarily provide

If you use a healthcare-related service or patient portal, additional health or medical information may be collected. Such information may be subject to additional privacy notices and legal protections.

Automatically Collected Information

When you visit our website, certain information may automatically be collected, including:

  • IP address
  • Browser type
  • Device type
  • Operating system
  • Pages visited
  • Website interactions
  • Referring website
  • Date and time of visits
  • General usage and technical information

This information may be collected through cookies, pixels, analytics tools, log files, and similar technologies.

2. How We Use Information

We may use information we collect to:

  • Respond to inquiries and requests.
  • Schedule or manage appointments.
  • Provide and administer our Services.
  • Communicate with you about your requests.
  • Improve our website and Services.
  • Monitor website performance and security.
  • Prevent fraud, abuse, and unauthorized activity.
  • Maintain business and administrative records.
  • Comply with applicable legal and regulatory requirements.
  • Send marketing communications when permitted by law and, where required, with your consent.
  • Carry out other purposes disclosed at the time information is collected or with your consent.

3. Health and Medical Information

Because Aura Meds may provide healthcare-related services, certain interactions may involve health or medical information.

Please do not submit sensitive medical information through a general website contact form unless the form specifically requests that information and is intended to securely collect it.

Where applicable, protected health information may be handled according to applicable federal and state privacy laws, including HIPAA and applicable state healthcare privacy requirements.

If you become a patient of a healthcare provider, that provider may provide you with a separate Notice of Privacy Practices describing how your protected health information may be used and disclosed.

4. Cookies and Similar Technologies

We may use cookies and similar technologies to:

  • Operate and secure the website.
  • Remember preferences.
  • Understand how visitors use the website.
  • Analyze website traffic and performance.
  • Improve website functionality.
  • Measure advertising and marketing effectiveness.

You may be able to control cookies through your browser settings. Disabling certain cookies may affect website functionality.

Third-party services used on our website may also use cookies or similar technologies according to their own privacy policies.

5. Analytics and Advertising

We may use third-party analytics, advertising, or marketing services to help us understand website usage and improve our marketing.

These services may collect information about your device, browsing activity, interactions with our website, or advertisements.

Where required by law, we will obtain appropriate consent before using certain tracking technologies.

6. How We Share Information

We may share information with third parties when reasonably necessary to operate our business and provide our Services, including:

  • Healthcare providers and professional service providers.
  • Technology and website hosting providers.
  • Appointment and scheduling providers.
  • Payment processors.
  • Customer support providers.
  • Analytics and marketing service providers.
  • Security and fraud-prevention providers.
  • Professional advisors such as attorneys, accountants, and consultants.
  • Government authorities or other parties when required or permitted by law.

We do not sell your personal information for money in the ordinary course of our business.

Where applicable law provides additional restrictions on the disclosure or sale of sensitive or health-related information, we will comply with those requirements.

7. Healthcare Providers and Third Parties

If our website connects you with an independent healthcare provider, medical practice, laboratory, pharmacy, patient portal, or other third-party healthcare service, that organization may have its own privacy policy and legal obligations.

Information collected directly by those organizations may be governed by their privacy policies and applicable healthcare privacy laws.

We encourage you to review the privacy practices of any healthcare provider or third-party service you use.

8. Communications

If you provide your phone number or email address, we may contact you regarding:

  • Your inquiries.
  • Appointments.
  • Services you have requested.
  • Account or administrative matters.
  • Important service notifications.
  • Marketing communications, where permitted and appropriately consented to.

You may opt out of marketing emails by using the unsubscribe link included in the email.

If you receive text messages from us, you may be able to opt out by following the instructions included in the applicable message.

Opting out of marketing communications does not necessarily prevent us from sending important service-related or transactional communications.

9. Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

However, no website, electronic transmission, or storage system can be guaranteed to be completely secure.

You should use caution when transmitting sensitive information online.

10. Data Retention

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, provide our Services, maintain appropriate business records, resolve disputes, comply with legal obligations, and enforce our agreements.

Retention periods may vary depending on the type of information and applicable legal requirements.

11. Children’s Privacy

Our website and Services are not intended for children under the age of 13 unless otherwise expressly stated.

We do not knowingly collect personal information from children under 13 through the website.

If you believe a child has provided us with personal information, please contact us so that we can take appropriate steps.

12. Your Privacy Rights

Depending on where you live and applicable law, you may have certain rights regarding your personal information, which may include the right to:

  • Request access to personal information we maintain about you.
  • Request correction of inaccurate information.
  • Request deletion of certain information.
  • Request information about how your information is collected and used.
  • Opt out of certain marketing communications.
  • Exercise other rights provided by applicable state or federal law.

Certain information may be exempt from these rights or subject to additional legal requirements, particularly information maintained as part of a healthcare record.

To submit a privacy-related request, please contact us using the contact information provided below.

13. California Residents

If you are a California resident, California privacy laws may provide you with additional rights regarding your personal information.

Depending on the circumstances and applicable law, these rights may include the right to know about personal information collected about you, request deletion or correction, and opt out of certain forms of sharing or processing.

We will process verified privacy requests in accordance with applicable California law.

14. Consumer Health Data

Certain information relating to an individual’s health, healthcare services, medical conditions, or other health-related matters may constitute consumer health data under applicable state law.

Where applicable, we may collect, use, and disclose consumer health data for purposes such as providing requested services, communicating with you, operating and improving our Services, maintaining security, complying with legal obligations, and other purposes permitted by applicable law.

We will not use or disclose consumer health data in ways prohibited by applicable law.

15. Third-Party Websites

Our website may contain links to third-party websites or services.

We are not responsible for the privacy practices, security, or content of third-party websites.

We recommend reviewing the privacy policy of each third-party website you visit.

16. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, technology, Services, or applicable laws.

When we make changes, we will update the “Last Updated” date at the top of this page.

We encourage you to periodically review this Privacy Policy.

17. Contact Us

If you have questions about this Privacy Policy, want to submit a privacy request, or have concerns about our privacy practices, please contact us through the contact information provided on our website.

Aura Meds
Website: https://aurameds.trifidestudios.com/